Tag: sponsorship

Communicating With Sponsors

Now that you have developed a sponsorship menu or various sponsorship packages, it is time to make contact with potential sponsors. It should be your goal to arrange as many face-to-face meetings as possible; these are often arranged via email. Before you begin writing emails to potential sponsors, STOP and plan out what you want…
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Building a Sponsorship Menu

This month our focus is on Sponsorships. Sponsorships are an often forgotten method of funding an organization’s work, but there are a key factors that determine success in the sponsorship arena. It will help to understand where sponsorship dollars are “housed” in organizations. Sponsorship dollars are usually managed by the marketing department of businesses. Grants,…
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